Understanding the difference between food and addictive substances can help us to understand why processed foods should be avoided.
Food addiction may have developed as the result of ‘food products’ being formulated to have addictive properties. It would be natural then to be confused about the difference between food and addictive substances since products being sold as food can have an impact similar to that of addictive substances.
Thinking about the difference between food and addictive substances can help clarify the situation and give food addicts a better framework for food choices.
The function of food is to:
Do processed foods...
Food addiction may be more difficult to put into remission than drug addiction. Due to availability, lots of triggers, misinformation, and the skills required for recovery, food addiction can be tough to overcome.
In the last issue of our newsletter, we shared two reasons why your efforts to get control of your food may have failed. Here are two more reasons why this may be happening:
Food addiction may be more difficult to put into remission than drug addiction. Due to availability, lots of triggers, misinformation, and the skills required for recovery, food addiction can be tough to overcome.
These are some of the reasons why your efforts to get control of your food may have failed.
In the previous issue of our newsletter, we shared how the Tobacco Industry took control of the processed food industry in the 1980s and transferred its expertise in nicotine addiction, to processed foods. A deliberate and effective addiction business model was applied to promote addictive “food-like” substances to reach the broadest possible audience, at the youngest possible age.
The Faces of Addictive Neuromarketing
Some of the main characters behind the Addictive Marketing Business Model include:
Roberto Goizueta: Former CEO and Chairman of the Coca-Cola Company (1931-1997). Goizueta rose through the ranks to become chairman and chief executive officer of the Coca-Cola Company. Credited with transforming the global soft drink manufacturer into one of...
Approximately two billion people around the world suffer from overweight or obesity and a broad range of diet-related diseases of the scourge of processed food addiction. Caught in the vicious grips of the Big Food and Dieting industries’ surround marketing business model, people struggling with Processed Food Addiction (PFA) are mostly unaware of the realities of it. Those afflicted by PFA live with self-blame, guilt and shame of losing control of their food and are unable to break free of the shackles of food and weight obsession.
The Addiction Reset Community (ARC) is the world’s leading authority on Processed Food Addiction (PFA) recovery and is raising global awareness of the scientific evidence for processed food addiction, its causes, and its severity. The ARC...
Approximately two billion people around the world suffer from being overweight or obese and a broad range of diet-related diseases.
Caught in the vicious grips of the Big Food and Dieting industries’ surround marketing business model, people who are struggling with Processed Food Addiction (PFA) are mostly unaware of the realities of it.
Those afflicted by PFA live with self-blame, guilt and shame of losing control of their food and are unable to break free of the shackles of food and weight obsession.
Dr Joan Ifland is the world’s leading authority on Processed Food Addiction (PFA) recovery and is raising global awareness of the scientific evidence for processed food addiction, its causes, and its severity.
Dr Ifland started an online community to help food...
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